Hosted by Managing Directors, Lydia Chan and Oliver Atkinson, each episode features conversations with storytellers, industry leaders, professors, and researchers who are shaping how brands connect with audiences through storytelling, content, and creative strategy, all the way down to the behavioral principles that influence emotion, memory, and decision-making.

Guests share their experiences and and valuable lessons learned along the way. Whether you’re a content creator, marketer, or brand leader, you’ll discover actionable insights to build deeper, more meaningful audience relationships.

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