Full-Service Social Media Video Production

You deserve expert social media video production that delivers your message with impact. As your full-service partner, we’ll collaborate with your team to create social-ready videos for any platform: Facebook, LinkedIn, YouTube, and Instagram.

Discover how each platform can help you build unique connections with your audience and how our creative expertise can elevate your brand.

Video built for social

Stronger bonds between organizations and their audiences.

Check out some recent work.

YouTube Videos

YouTube is your home for video content. Whether your video is short or long, YouTube gives you the flexibility to post any duration and build your brand’s channel with ease.

For your business, YouTube is an ideal platform to host your videos. You can upload your content once and easily embed it across all your social channels, ensuring all views are counted in one place rather than scattered across different platforms.

YouTube stands out because it reaches a diverse audience, unlike Facebook or Instagram. Think of it as a modern, video-first search engine. Need to learn something? You probably "YouTube it."

It’s also a great space for targeted ads. You can pay to place your content in front of viewers who fit your target market. Just remember, hooking them in the first five seconds is key, as most ads give the option to skip after a few seconds.

Keep in mind, YouTube videos perform best in a 16:9 aspect ratio, so plan your video project accordingly for optimal viewing.

Facebook
Videos

Facebook is a great platform to engage with your audience, especially with Gen X and Baby Boomers. Its algorithm favors human-led stories, so the more your content is liked, shared, and commented on, the more visible it becomes.

Consider using these formats to display content on Facebook:

Facebook Stories: Quick, fun snippets that create excitement around your brand or a product launch.
Video Posts: These live on your page and get the most views in the first few weeks. Keep them concise, but if engaging, longer videos can work.
Banner Videos: Ideal for grabbing attention at the top of your page.

Remember, use vertical or square aspect ratios for better visibility on the newsfeed. You can always re-post videos to boost engagement over time.

LinkedIn Videos

LinkedIn has evolved from being a hub for long-form B2B content to a versatile platform for all kinds of video. With a professional audience, it’s ideal for recruitment and business marketing. But recently, more authentic, user-generated content is gaining traction, similar to what we see on Instagram and TikTok.

Video on LinkedIn gets three times more engagement than text posts. You can post videos from 3 seconds to 10 minutes in either vertical or horizontal formats. Always include subtitles, as most viewers watch without sound.

TikTok
Videos

TikTok is your key to connecting with a younger, highly engaged audience. With its fast-growing user base, TikTok lets you reach millions through short, creative content that can easily go viral. The platform’s algorithm favors engagement over follower count, giving you a chance to boost visibility and build a loyal community. By tapping into trending challenges, hashtags, and sounds, you can create relatable, entertaining content that drives brand awareness and deepens audience connections.

Instagram
Videos

Instagram is your go-to platform for video campaigns, especially when targeting Gen Z and millennials. Whether you're planning a single video or a full campaign, Instagram offers multiple ways to engage your audience. You can use standard posts that stay on your profile, share short-lived 15-second stories, or dive into longer content with IGTV and 90-second reels similar to TikTok.

Instagram helps you reach your audience at every touchpoint—from their feed to their stories and IGTV. We also recommend adding links to your videos to drive traffic to your website and keep viewers engaged with your brand.