Solutions > Training
Training video production
Training, onboarding and change films that people finish and remember. Planned back from your roll-out date.
We make training and onboarding films for global companies: live action, animation or both. Each one is measured against what your people need to do differently.
Interactive video helps too: it asks viewers to make decisions and engage, improving comprehension and retention of the lessons you share.
At a glance
Cost
From US$15,000 a film. Animated films usually US$15,000 to US$27,000. A series costs less per film.
Time
Four to eight weeks for most projects, planned back from your roll-out date.
Proof
Training and culture films for UEFA, Vodafone and Sony Music.
Who you work with
Lexi Hayes in Singapore, or our leads in New York and London, then a producer from brief to delivery.
What happens next
Book a call or email us. We reply within two working hours.
Training in action
One film to watch, and the person you talk to first.
1. Start from the behaviour
We agree what people should know or do differently after watching, and how we'll measure it, before anything is written.
2. Script, film or animate
A script and storyboard you sign off, then one shoot or animation build that gives you every module and refresher in one go.
3. Roll it out everywhere
Captioned files for your learning platform, short cuts for intranet and email, and versions in each language you train in.
105
randomised trials, 7,776 students: adding video to existing teaching produced a large learning gain (effect size 0.80).
Source: Noetel and others, Review of Educational Research 91(2), 2021
People learn more when video is added to teaching, and the evidence is unusually strong. Swapping video for teaching helped less, so the film works best alongside the session, not instead of it.
Why is video such an effective training tool?
With professionals, every training video you publish is high quality, even at volume. An agency has the capacity to produce at the pace you need, and helps you standardise how information is shared across your organisation.
Working with a professional company gives stakeholders peace of mind. Reputable agencies have a track record and can share relevant portfolio examples that help you motivate your choices to decision-makers.
Repurpose your training material almost indefinitely, from re-edits to shorter cuts for multiple platforms. You can even film a live session once and deliver it many times to different teams of new starters.
Professional, branded training videos communicate your commitment to being digital-first and to investing in your team, driving engagement and retention of top performers.
Whether onboarding staff to a new platform or instilling a new way of thinking, training video achieves it reliably.
As a training tool, video illustrates ideas and sets up discussion, or hosts the whole process as an interactive platform. As a motivation tool, it celebrates company news and encourages new ways of working, letting you standardise how information is shared. Animation favours intangible or abstract concepts; live action suits human, values-led ones.
As a full-service production company, we take you from creative development through to post-production. Your Executive Producer is your guide, using our Smart Casual platform to deliver a bespoke service that matches your organisation. Film a session once, deliver it many times, clear and consistent for every new starter.
“I could not have asked for a better experience with them.”
Christina Swanson, Director of Talent Management & Development, Levy
Questions about training video production.
Live-action training films start at US$15,000; animated ones usually cost US$15,000 to US$27,000. A series costs less per film, because one shoot can give you several modules and short refreshers. Price yours in our cost calculator; a producer confirms a proper figure once they have seen your brief.
Most projects take four to eight weeks from brief to delivery. A series across several sites or languages takes longer, so tell us your roll-out date and we'll plan back from it.
Animation suits abstract or complicated processes, systems and anything you can't film. Live action suits people, behaviour and values-led content. Many training series mix the two.
Yes. We deliver files with captions and transcripts ready for your learning platform, plus shorter cuts for email, intranet and team meetings. Interactive versions, where viewers make choices, are possible too.
Yes. We subtitle or re-voice every film for each market you train in, and our offices can film your people locally.
Yes. We talk to everyone before the shoot, film in conversation rather than asking people to read lines, and only use what they're happy with.
Pre-production: brief, concept, script, storyboard, casting and scheduling. Production: the shoot or animation build. Post-production: editing, motion graphics, colour, sound and music. Distribution: the right cuts and formats for every platform, including your learning platform.
We agree the measure before we start, such as completion, quiz scores or fewer support questions, and check the films against it once they are out.
Your first call is with Lexi Hayes in Singapore, or with Lydia Chan or Olly Atkinson if you are in the Americas or Europe. A producer then runs your films day to day, from brief to delivery.
Not ready to brief?
See which of your films already work, set against five competitors.
A Content Ecosystem Report shows what your audience already responds to on YouTube and LinkedIn, how your channel compares with five competitors, a few quick fixes, and a 30-minute call to walk you through it.
- Tell us about your company.
- We reply with a yes or a no within two working hours.
- Your report arrives within five working days of our yes.
We make four a month, for B2B companies already publishing films on YouTube or LinkedIn.
Illustration, not real data
Worth a look
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