Casual Films offers high quality charity video production services that help you deliver your message with impact. As a full-service agency we’ll take your idea from concept to social cut-down, and specialise in fundraising videos and emotive storytelling that opens hearts and wallets.
Fundraising videos are an effective tool to succinctly get your message out and ask your viewers to take action with donations. The key to these charity videos is to be direct with your message so viewers know exactly what their dollars are supporting. It's important to have a clear call to action to round up the video as you want your viewers to take action and donate.
Take a look at how we helped Guardian Gym share their story and fundraise towards their outreach program that supports vulnerable youth with confidence-boosting fitness training.
Every charitable organization has an impactful story, it's why they exist. That story should make people feel. It can make them feel sad, happy, inspired, and hopeful. Emotive storytelling leaves a mark on viewers. We all remember how something made us feel versus the exact details we heard.
What creates an emotive story is the subject and script. It's about making our subjects feel comfortable and be able to open up on a vulnerable conversation. Our charity video production team has interviewed a wide range of individuals from all ages and situations. We understand how to navigate sensitive topics and create an open, welcoming production environment.