All You Need to Know About Outsourcing to a Video Production Agency

Welcome to Your Casual Films Guide to Outsourcing Video Production

Everyone who’s ever been in charge of producing content has, at some point, needed to consider outsourcing to get the job done effectively and on time. The digital-first business landscape demands high-quality content production, at scale and speed. 

Thankfully, outsourcing to the right video production agency can help: whether you need more hands on deck to increase your in-house team’s capacity, you need specialist skills for a particular project, or because you don’t have time, or even an internal team at all.  

In this guide, we’ll cover everything you need to know in order to outsource your video production to a reliable third party service provider. From how outsourcing benefits your company, to how the Casual Films/Ariel Network can help — let’s dive in!

5 Benefits of Outsourcing to a Video Production Agency Partner

You may have an in-house team of creatives at your disposal, but even the best in-house teams struggle to deliver the video content you need, exactly when you need it. Thankfully, outsourcing video production can deliver more benefits than simply the ability to keep up with deadlines. 

Here are the top 5 benefits you absolutely can’t afford to miss out on:

1. Reliable Access to High Quality Content, at Scale

Ensure that every piece of video content you publish is of the highest quality, even when produced at volume. A video production agency has the capacity to produce work at the pace you need.

2. Specialist Work, Anywhere in the World

Outsourcing to a video production agency partner gives you access to a larger skill-set than what’s typically available in-house. Whether you need specialist equipment, or a crew on the other side of the world tomorrow (?!), a global production agency can help. This guarantees your video content will always make a splash.

3. Unsurpassed Cost-efficiency

You’re being asked to produce more content than ever before with the same or even less budget. A video production agency can work with you to repurpose your video content almost indefinitely. From re-edits to creating shorter cuts for social media distribution, you’ll get the maximum mileage out of any video content investment.

4. The Best of Both Worlds

You don’t need to choose between your in-house team and outsourcing. An agency like Casual Films can work seamlessly with your in-house team to shore up skills gaps, increase team capacity, or speed up turnaround times. With a trusted outsourcing partner, you’ll enjoy the best of both worlds.

5. Guaranteed Accountability

A long-term retainer with a third-party content provider can give you ultimate peace of mind. You’ll never worry about motivating an internal team, missing a deadline or receiving substandard content again — a video production company remains 100% accountable by contract.

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How Casual Films Helps You Deliver High Quality Content At Volume

While you may understand the ins and outs of corporate video production, enlisting the services of an agency can spare you the stress of having to micromanage the project and get it over the line.

From video content strategy to pre- and post-production, animation or podcasting and everything in between — here are 4 key ways our services and unique methodology help you deliver on your video production goals.



1. Appropriate Production Value and Excellent Storytelling

The video content you produce is an essential part of your audience’s experience of your brand, so you need to get it right. Our award-winning team delivers professional content, fast, through our Ariel production methodology — ensuring we work with one vision to deliver content that speaks with your brand voice.

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2. Video Production And Strategy

We’re an end-to-end content production and distribution company. We’ll do more than just deliver a world-class video to brief — our corporate video production services can take everything from video strategy to post-production off your hands. Whether you just need storyboarding and scriptwriting, or would rather we take care of everything including the social cut-downs — we have the team to do it. Just ask our clients - we give you your time back to think about the hundred other things on your plate.


3. Reliable, Personalized Retainers

Ensuring continuous high volume, high quality content production is easy when you sign on with a retainer. It guarantees your production schedule and allows us to gain a deeper understanding of your brand, processes, and goals to deliver truly bespoke work.

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4. Cost-Efficient Content Guarantee

Our corporate video production services don’t stop at delivering one fantastic video. We’ll make your budget go further by re-editing existing footage, creating social cut-downs from your current project, repurposing video podcasts and more.

Creative studio heads often get a raw deal — having to coordinate resources to quickly produce content that communicates complex, often dry, concepts in an engaging way. Thankfully, an interesting video doesn’t have to be a flashy one. Here are 5 ways you can land complex concepts with video, without breaking the bank.

Alternatively, let’s brainstorm together. Click the button below and set up a meeting to discuss what you need to achieve and how our corporate video production services can help you get there.


Top Picks From Our Outsourced Video Portfolio

We’ve helped some of the world’s top brands communicate their values, build community, extend their reach, recruit and train high-quality staff, and introduce new products and initiatives. Here’s a peek into our favorite work in recruitment, marketing and explainer video.

Rolls-Royce Employee Stories

Live action recruitment video for Rolls-Royce Germany to attract engineering and tech graduates to their Berlin facility.

Yokogawa Brand Film

Mixed media brand film for extremely precise, Japanese multinational engineering and software company, Yokogawa.

Introducing Avery Dennison’s In-Plant Printing Solutions

Animated explainer video that introduces a new Avery Dennison offering in under 3 minutes.

See More Great Work

There’s plenty more where that came from! Get to know our work, and how we can help you,
according to subject matter, business objective, or type.

Related: Budget stretched too thin? No problem! Explore your options and our low cost video production solutions here.

What Fortune 500 Companies Have to Say About Casual Films

“Casual Films is the best corporate video production team I’ve worked with in the industry. They are super dedicated. The project earned the team several Telly Awards and the clients are excited about their partnership in the future. Essential to project success, the team is dedicated to delivering quality results. Always available when needed, they’re reliable and trustworthy." Read the full review on Clutch

“Casual Films has become a part of our extended team. Developing a nuanced understanding of the business, Casual Films has continued to provide satisfying deliverables that have communicated the brand accurately. The team has met deadlines and adapted to changes easily. An engaged partner, they have provided insight to establish valuable collaboration.”VP of Brand and Communications, Avery Dennison

Related: Get a backstage pass to see how we helped Red Bull and HSBC achieve their brand marketing and recruitment goals in these case studies. Click here and read the Red Bull Changemakers Case Study; or click here and see how we filmed HSBC recruitment videos remotely

5 Reasons You’ll Never Regret Outsourcing to Us

Spearheading video content production on behalf of an organization is a powerful, but stressful position. You deliver as the voice of your company and execute the creative vision of multiple departments, but you’re also responsible for delivering high-quality content, with limited budget and tight deadlines. To ease the pressure, you may need to outsource to a video production agency you can trust. 

Here’s why Casual Films corporate video production services will deliver on your highest expectations.

1. 15+ years’ Fortune 500 experience

Not many companies can boast more than 13 years’ experience delivering content for Fortune 500/FTSE 100 companies. We can.

2. International reach

Our team of in-house creatives and vetted freelancers operate all around the world, in multiple languages — so you can deliver truly glocal video content.

3. Award-winning content

We’re video production content specialists, who’ve won 100+ industry awards. We’ve also been voted the UK’s #1 video production company, 3 years running!

4. Accountability

We invest in making what you see on the screen the best it can be. Enjoy completely transparent costings and a fixed budget that doesn’t change after sign-off.

5. Long-term partnerships

While we welcome once-off projects, clients on longer-term retainers enjoy the reassurance of high-quality content at volume and speed, which hits the brief every time.

Related: Ready to start outsourcing? Get everything you need to create clear, concise, and easy-to-follow briefs in our free guide on How To Write The Perfect Brief For Outsourced Video Production.


“How much does a marketing video cost?” And other FAQs

Find everything you need to know about outsourcing to a video production agency like Casual Films, here. Well, perhaps not everything. If your question isn’t answered, feel free to get in touch.

1. How much does it cost?

This depends on your needs — watch this video for a closer look at how we approach pricing. Alternatively, contact a producer for a personalized quote based on your unique requirements.

2. Can you help with scripting or creative concepts?

Yes! We’re an end-to-end production company and can assist you at every stage — from creative concepts, to scripting, filming, and video post-production..

3. Can you show me examples of work from my sector?

Absolutely! Check out our portfolio (and filter by subject matter, business objective or type to find your perfect match). Niche industry? Contact us and we’ll send representative work your way.

4. Why is a full team better than a freelancer?

Freelancers may be cheaper or seem like an easier-to-handle commitment, but we believe outsourcing to a video production agency delivers better returns. Everything you ask of your agency is quality assured and guaranteed — from the team assigned to your project, to their discipline in remaining within budget and delivering to deadline.

5. Will you work with our in-house execs and producers?

Absolutely! We’ll integrate seamlessly to extend your in-house team’s capacity and shore up skills gaps, as and when you need.

6. Can you reuse existing materials?

Yes, we can. This is especially useful if you’re working with a tight budget or deadline — or you can’t leave your home for months on end! We regularly compile fresh takes from stock footage and existing archival material. We also do social cutdowns and re-edits of nearly all our projects, as we want to get you the most mileage from your investment.

Meet Your Video Content Goals With Casual Films

We’ll take care of your video production needs while you focus on what matters — the overall strategies that leverage video to hit key business objectives and get your company seen, heard, and valued. 

Contact us for a personalized quote, or ask us your burning questions, and let’s work together to ensure you’re delivering high-quality video content at speed and volume.